From the beginning, Flow has been based upon three tenets: sustainability, performance, and heartfelt philanthropy through The Hope Flows Breast Cancer Initiative. Our focus has always been to provide simplistic, highly effective and planet-centred hair care products that deliver on results.

With that, our story began in professional salons and continues to expand across North America. We have been featured on celebrity red carpets and fashion runways of high-profile events like the MET Gala, the Emmy’s and New York Fashion Week. Today, we take great joy in sharing that our next adventure is to go global.

With the added expansion of our online storefront, our goal is to ensure everyone has access to beautifully hydrated hair - sustainably.